Deirdre LePera

Lead Conversion Starts with a Response

When it comes to lead generation, every action you take has…

Simplifying Your Business Address on Google Maps

Last week, Google Research came out with an update concerning its data extraction goal of the 80 billion high-resolution…

The Phone Box Movement

Phone in a Box

With real estate professionals in their cars most of the day, it’s understandable how a quick phone check might… http://feeds.soundcloud.com/stream/318104257-user-708885993-phone-in-a-box.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSS

The Building Blocks of a Growing Technology Platform

SmartZip Analytics, Inc., known for its predictive marketing technology for real estate, announced the acquisition of Reach150,…

Tech Smart Doesn’t Mean Tech Fancy

Tech Smart Doesn’t Mean Tech Fancy

The discussion about how real estate professionals use office space is incomplete without acknowledging the influence of technology since…

The Phone Box Movement

It’s as Easy as Putting Your Phone in a Box

A few weeks ago, I wrote about how smartphones are a major source of distraction while driving and that…

Where You Grow Your Business

Where You Grow Your Business: New System, Better Results

Real estate brokerages all set out to accomplish the same goal—helping homebuyers or sellers. However, the daily systems used…

Lawsuit Could Put Your iPhone on Lockdown

On January 17, 2017, a private citizen filed a lawsuit against Apple, Inc. in California’s Superior Court citing…

One Step Forward; Two Steps Back

Ensuring the adoption of a technology tool starts months before sales associates have access to it. No matter how…

Show Buttons
Hide Buttons